You’ve set up shop as an independent insurance agent. Your small-to-medium sized business offers multiple property and casualty lines. You strive to grow your business and get quotes quickly so you can close sales. It is a rinse and repeat cycle that you find yourself in daily.
You know there are many ways you can use marketing plans and tactics to grow your business. Of course, those things take time to map out and execute. And just like any critical piece of business infrastructure, marketing efforts tend to move the needle slowly over time. But you know that if you’re persistent, you’ll begin to see your marketing efforts pay off.
In addition to marketing efforts, your core suite of product offerings is what you deliver best. But when you have a client who needs a new policy or a prospect who is shopping for a quote, can you respond fast enough?
With other insurance agents out there competing with you, it really is a rapid response game. You need to “strike while the iron as hot,” as they say.
Using the standard methods to get quotes, you know it also takes time to work your way through the proverbial “checklist” so you can access various markets, find the right products, and get indications.
You’ve noticed that many of your colleagues and competitors have gone over to the “dark side” as they use technology tools to automate their processes. But you’re a firm believer in “If it ain’t broke, don’t fix it.” So, you’re determined to keep things working the way they always have worked.
Reasons NOT to Use Technology In Your Business
But is your approach achieving the rapid results you need? Let’s look at the top reasons NOT to use technology in your business.
You shouldn’t use technology and automation tools in your independent insurance agency if you…
- Enjoy investing hours of time calling for quotes.
- Love not having your calls returned.
- Like learning how to navigate multiple carrier systems.
- Revel in frustrating learning curves.
- Adore the inconsistency between disconnected technology systems.
- Delight in shuffling through stacks of paper that you can touch and feel.
- Fear losing control of your data, and potentially exposing it to others.
- Treasure spending hours filling out all those pieces of paper.
- Appreciate digging around to find what you’re looking for at a moment’s notices.
- Memorize client deadlines, upcoming expiration notices easily.
- Love waiting to access information from a team member who is out of the office or on vacation.
- Relish hauling around a briefcase and boxes of paperwork.
- Fancy waiting for people in your community to knock on your door.
- Hanker to forge new relationships with unknown entities.
- Like being in the dark about available markets.
- Enjoy manually duplicated multiple forms.
- Fear being replaced by technology.
The list of reasons not to use technology in your independent insurance agency is deep and wide. (Comment below to let us know what we left out…)
If you keep doing things the same old way—without using other tools and resources—you’re guaranteed to achieve the same results as you’ve always gotten.
Consider Using One Easy Solution
But if for just a moment, you’re curious about how technology can make your business grow— there is a free solution guaranteed to produce results. In fact, this free tool can increase your market access exponentially, get you instant indications, save you time and money, AND increase your revenues and commissions.
Don’t believe it? Test out Syndicated’s Broker Gateway and experience the results for yourself.
Syndicated’s Broker Gateway is easy to use. Here’s what to do:
- Sign Up here and click on the link in your confirmation email.
- Get Started following these simple directions for the option you need.
Unsure how to use technology-based solutions? Want someone to guide you through the process? No problem. Email or call us (877-333-8195) for a quick and easy conversation.
If you’re good with lack-luster results and the inability to rapidly respond to client needs like your competitors — do nothing at all. The way you grow your business — or not — is up to you.
The bottom line is this: Independent insurance agencies that use technology will replace those agencies that don’t.
Let Syndicated help you propel things forward and grow your business.